Chanel Coco Mademoiselle 100ml Eau De Parfum...US Cost US$105+tax (about AU$125 tax-inclusive), UK Cost GBP95 (about AU$165). Australian cost? AU$234(!). Elizabeth Arden Visible Difference Oil-free lotion, US price US$39+tax (about AU$50), Australian price AU$78. Clinique Post-Shave healer 75ml, US price US$19.5+tax (about AU$25), Australian price AU$40.
Is there a pattern in the aforementioned products and their prices? I certainly see one. And this is just 3 products picked randomly because I see them in my wardrobe or shopping stash. This pattern is repeated across entire brands and lineups. For some reason, US-based companies seem to be the worst offenders (companies owned by Estee Lauder lead the pack, and Elizabeth Arden isn't too far behind).
Ever had a look online at what customers in USA and UK pay for the same products as we do in Australia? Ever had a feeling our wallets are burdened significantly more than their American and British counter-parts? You're hardly alone. Anecdotal, and even more extensive data shows that we in Australia pay through the nose for identical products compared to UK and USA.
In an upcoming series of articles, I will look at this issue in detail.
These articles will most likely be interspersed with perfume reviews, but the concluding article will be synoptic and link back to all of them.
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